Meridian is modular. Every client gets the Core foundation, then picks the modules their business actually needs. Custom-fit, no fluff. Here's the full library.
// PRICING IS DISCUSSED ON DISCOVERY CALLS — TO MATCH YOUR REVENUE STAGE
// MANDATORY · INCLUDED IN EVERY PACKAGE
Client portal · Monthly Signal Reports · Unified inbox (SMS, email, FB Messenger, IG DMs) · Booking calendar · Dedicated support · Onboarding kit · Quarterly strategy review.
The spine. Every Meridian client gets this.
// 01 / ACQUISITION
Bringing qualified prospects to you.
A1
Scaled-down Facebook/Instagram ads to get a business from zero to its first predictable leads. A starting point, not a full machine — designed to break the $15K/mo ceiling.
FOR STARTERS
A2
Full FB/IG ad management. Real lead machine. Multi-tier offer architecture, weekly creative testing, FR/EN copy, before/after creative from job photos, monthly strategy calls.
FOR GRINDERS + SCALERS
A3
Custom-designed campaign-specific page connected to GHL & Echo. Mobile-first, A/B-testable. For dedicated funnels beyond the standard FB lead form.
ADD-ON
// 02 / RECEPTION
Every lead answered, qualified, and booked.
R1
Instant bilingual SMS/email response to every lead. Qualifying questions tied to your trade. Books estimates or hands off to you. 24h/72h/7-day automated follow-up sequences. Quote-sent nudges. Stale lead reactivation.
INCLUDED IN BASECAMP+
// 03 / MANAGEMENT
Run the business behind the business.
M1
Internal ops tool — job tracking, client history, payments. Add-ons: invoice generation, quote/estimate generator, team tier, materials & inventory, time tracking. Stack what you need.
CUSTOM-BUILT
M2
Revenue, expenses, profit, and cash flow projections in real time. Per-project breakdowns. Tax-ready exports. See the money clearly.
FOR SCALERS
// 04 / RETENTION
Past clients become your best lead source.
T1
Triggered when a job is marked complete. 3-step sequence (ask → remind → thank). Direct link to the platform you need (Google, Facebook, etc). Tracks who left reviews.
INCLUDED IN BASECAMP+
T2
Track referrals in your CRM. Automated post-project ask. Reward tracking. Simple referral landing page. Turn happy clients into a lead engine.
INCLUDED IN BASECAMP+
T3
Annual outreach campaigns. Spring/fall offers. Win-back sequences. For repeat-business trades only — flooring touchups, sealing, landscaping seasonal, HVAC servicing.
REPEAT-BUSINESS TRADES
// 05 / INFRASTRUCTURE
How you look online.
W1
Custom-built service business site. Home, Services, About, Gallery, Contact. Connected to your CRM. Mobile-first. Fast load. Add-ons: SEO foundation, extra pages, blog/content section.
INCLUDED IN FORGE
W2
Logo design. Color and typography system. Brand usage guide. Business card and signage templates. The visual foundation for every other piece of marketing.
INCLUDED IN FORGE
W3
Domain purchase and configuration. Google Workspace or MXRoute setup. Email signatures for the whole team. DNS configured for every integration.
QUICK ADD-ON
On a Signal call, we audit your business and map the modules you actually need. You get a custom stack that fits your revenue stage and your specific bottlenecks — no upsells, no fluff.